Trude Haecker, M.D.
Dr. Trude Haecker has been the Medical Director of Reach Out and Read Greater Philadelphia since the Affiliate’s establishment in October 2002. A general pediatrician well versed in the developmental issues of young children, Dr. Haecker first brought Reach Out and Read to Children’s Hospital of Philadelphia (CHOP) in 1996.
Under her leadership, CHOP’s Reach Out and Read program has given out more than 1 million brand-new and gently-used books at well and sick visits through 20 of CHOP’s Primary Care practices located in West and Northwest Philadelphia, South Philadelphia, the suburbs of Pennsylvania (Broomall, Coatesville, Drexel Hill, Kennett Square, Media, Norristown, Pottstown, Souderton, Springfield, West Chester and West Grove), and Burlington Township, New Jersey. In 2000, Dr. Haecker was instrumental in obtaining funding from the John S. and James L. Knight Foundation to expand Reach Out and Read to the eight health care centers of the City of Philadelphia’s Department of Public Health. This expansion laid the groundwork for the creation of Reach Out and Read Greater Philadelphia.
Dr. Haecker’s outpatient practice focuses on the comprehensive care of children born prematurely. She has vast experience with chronic medical conditions, developmental delays and care coordination and has written extensively in the area of medical and developmental care of young children in foster care.
Dr. Haecker is also Medical Director of Global Patient Services at Children’s Hospital of Philadelphia. In 2018, Dr. Haecker was elected as the Vice President of the Pennsylvania Chapter, American Academy of Pediatrics.
Anita Gates leads the continued development of Reach Out and Read Greater Philadelphia cultivating meaningful public and private partnerships. Ms. Gates pursues her passion for early childhood and language development while ensuring the sustainability, growth and impact of Reach Out and Read for the young children and their families served in Southeastern Pennsylvania.
Prior to joining Reach Out and Read Greater Philadelphia, Ms. Gates was the Manager of Partnerships and Development for Alex’s Lemonade Stand Foundation and President/ Owner of 1219 Marketing/Creative Outlet Media Group and Vice President of Action Enterprises and Sales Executive for WSLT/WIBG.
Ms. Gates is recipient of the Seven Seals Award, Association of Fundraising Professionals Outstanding Volunteer Fundraiser Award and Devereux NJ Leadership Award.
Kirsten Rogers plans and implements the fundraising, budgeting, quality assurance, outreach, advocacy, and community-relations initiatives of Reach Out and Read Greater Philadelphia. Ms. Rogers also coordinates medical provider trainings and provides technical assistance to 83 Reach Out and Read Greater Philadelphia sites. In addition, Ms. Rogers serves as Coordinator of Children’s Hospital of Philadelphia’s Reach Out and Read program, which has 26 sites.
Prior to joining Reach Out and Read Greater Philadelphia, Ms. Rogers worked as a certified child life specialist at Children’s Hospital of Philadelphia in Philadelphia and The Mount Sinai Hospital in Manhattan and project assistant in venture capital and merchant banking at Morgan Stanley in Manhattan.
Alison Tepper assists the Reach Out and Read Greater Philadelphia Affiliate Leadership with all aspects of the program.
Ms. Tepper is a native of the Philadelphia suburbs. Prior to joining Reach Out and Read Greater Philadelphia, she was a sales representative at the Philadelphia Union Soccer Team and a marketing and social media intern at Staffmore LLC and the Philadelphia Union.